Restaurants — Northern Virginia
A done-for-you direct ordering platform for your restaurant — menu, loyalty, and catering, run and grown for you, in one place. No marketplace commission: you keep every order, minus standard card processing. Built on Square's APIs — not on Square yet? We manage the switch with you. Your guest data stays yours — exportable any time.
Why this is different
A restaurant's website is more than a brochure — it's the menu, the hours, the specials, the catering inquiry pipeline. We build a custom site for your restaurant, host and run it on our infrastructure, and connect it to the Square account you already pay for, so the menu stays in sync with your own POS. You never maintain anything, and your content exports anytime.
Connected to your POS
Menu, modifiers, hours, and specials pulled directly from the POS you already use — Square today. Update the POS, and the website reflects it.
Custom design
No restaurant-builder template. Designed for your restaurant, not a category.
Your data stays yours
Your menu lives in your own Square account, and your site content exports anytime. We host and run the site; you're never locked in.
Northern Virginia focus
We're NoVA-based and only take restaurant work in NoVA right now. Local time zone, local taste, in-person possible if needed.
The plans
Three plans, all built on Square’s APIs — your menu, your customers, your data. Nothing for you to maintain. Setup is waived on annual.
Get online and take direct orders — your menu on a custom site, on the Square you already use.
+ $499 one-time setup · waived on annual · 2 months free
Turn first-time diners into regulars — loyalty, catering orders, and automated email & text that brings them back.
+ $499 one-time setup · waived on annual · 2 months free
Pays for itself at ~$2,400/mo of marketplace order volume
The platform runs and grows itself — monthly marketing and menu ops handled for you, with an AI phone line joining when it ships.
+ $499 one-time setup · waived on annual · 2 months free
No fine print
Month to month
Cancel anytime. No long-term contracts, no cancellation fees, no exit penalties.
Your data stays yours
Customers, orders, and loyalty history are exportable whenever you ask — they leave with you.
Transparent processing
Card payments run at standard Square rates. We add no markup and take no cut of your orders.
Founding restaurants: the setup fee is waived on annual plans.
Support
Core and Plus include business-hours support. Pro adds priority handling plus an emergency line you can call or text if your ordering or payments ever go offline. We publish exactly how fast we respond — and what happens if we miss — before you sign — see how support works
Live demo
Nova Kitchen is our live reference build for the Connected-Restaurant tier. Place a real order on a Square sandbox — it appears in our Square dashboard within seconds, and a receipt lands in your inbox a moment later. Toggle the Owner Lens pill to see which Square primitive is powering each surface.
Square-native build
We build on Square's native APIs — Catalog for your menu, Orders for checkout, Web Payments for card + Apple Pay + Google Pay + Cash App Pay. Your menu updates the moment you edit it in Square, and orders land in the Square dashboard in seconds. On a different system? Tell us at intake — we confirm what's feasible up front; some POS platforms gate API access behind reseller programs. If a connected build isn't possible on your current stack, we'll say so honestly, and we can still build a direct ordering site or talk through whether moving to Square makes sense. We never force the move.
We're a NoVA-based studio launching our first restaurant partners now. Founding pricing for the first builds — locked in for as long as you stay, with everything run and grown for you from day one.
Groups & franchise
Same plans, location-aware pricing, one conversation. Tell us about your group and we'll shape the rollout together — before you sign anything anywhere.
What we don't do
Being honest about scope is part of how we earn trust. The items below are real restaurant needs — we just don't do them.
FAQ
Free 60-minute intake. We'll talk about your restaurant, your current website situation, and whether a Core, Plus, or Pro plan is the right fit. No pitch deck, no pressure.
Request a demo